How to write a college essay
Wednesday, September 2, 2020
The Theme of Black Leadership in Invisible Man Essay -- Ralph Ellison,
à à â Ralph Ellison's enthusiasm for compelling dark administration is legitimately reflected in Invisible Man. The portrayal of Bledsoe in the start of the story is that of a heartlessly self-serving dark pioneer (McSweeny). In part five, a mythic model for dark authority is plot in the tribute of the organizer of the school, which is given by Homer A. Barbee (McSweeny). While Invisible Man is dwelling in the condo of Mary Rambo, she bores into his head the significance of administration and obligation. In section thirteen the outrage of the group viewing the ousting starts to rise, and as one spectator sees that All they need is a pioneer (Ellison 274). These occasions lead to Invisible Man's first demonstration of authority when he conveys an unconstrained discourse to the group. Imperceptible Man comes to understand that the basic issue facing a potential dark pioneer is the absence of a foundation (McSweeny). He states, ...we had no cash, no insight contraption, either in government, business or in worker's guilds; and no interchanges with our own kin excep...
Saturday, August 22, 2020
Understanding Enterprise Entrepreneurship and Small Business
Question: Examine about the Understanding Enterprise for Entrepreneurship and Small Business. Answer: Presentation: Present day data innovation has significantly changed the lives of associations both business and preparing organizations. The influx of data innovation has prompted imagination and creativity which are the best procedures for business achievement (Crane Matten, 2016). With the reception of data and correspondence innovation (ICT), web based shopping, person to person communication, advanced promoting, and distributed computing have taken a high situation in the business world. The utilization of ICT in the business activity of instruction establishment helps the administration in guaranteeing precise administration of understudies information, opportune checking of educational program occasions, and upgrading moment understudy bolster programs over their entryways (Scheer, 2012). Thus, the foundation develops to a world class association because of high caliber and innovation based administrations offered to the partners. Business preparing organizations putting resources into innovation make a sound advancement way which widens the piece of the pie and in general intensity in the business (Bridge O'Neill, 2012). Data and correspondence innovation empower an association to dissect clients information and productively settle on cool headed choices pertinent to the course of business life. The utilization of ICT in a preparation foundation encourages promoting of the association's projects and business development. This gets accomplished through computerized showcasing that empowers the advertising group to utilize refined advancements in advancing the association's administrations everywhere throughout the commercial center. The achievement of an establishment is expansive based to web advertising. Data and correspondence innovation helps the administration in giving client care benefits that fulfill their necessities. Hierarchical tasks achievement relies upon getting clients/understudies needs, practices, levels of fulfillment, and patterns (Scheer, 2012). The utilization of web innovation henceforth empowers the administration to speak with understudies both the current and potential. Data innovation is helpful and important in asset the board which goes about as a key driver to business achievement. ICT assumes a huge job in money related and human asset the board by presenting a well disposed arrangement in states of complex difficulties (Klitmoller, 2011). Likewise, cloud innovation empowers frameworks examiners and specialists of an association to include venture asset planning(ERP) arrangements. The utilization of data innovation helps the organization settle on the correct choices that cut over all branches of the establishment. This is accomplished through directing an extensive innovation based research which gives the administration all the most applicable information to settle on cool headed choices (Crane Matten, 2016). The utilization of Google Analytics and Big Data as online research apparatuses gives precise information helpful to dynamic in the business tasks. The utilization of ICT in an instructive establishment empowers the association store great records for future access and recovery. Understudy enlistment information, acquirement benefits, and recruiting programs are enough observed by understudy information frameworks, venture the executives projects, and worker the board frameworks (Klitmoller, 2011). This, thusly, guarantees the effective going of messages between different gatherings in the foundation. All in all, drawn out accomplishment in business is just accomplished using data and correspondence innovation in business. Learning foundations need to put resources into ICT to advance development and accomplishment in the business. Along these lines, employing talented IT specialists, settling on continuous choices, and enhancing on business procedure brings about business achievement. References Scaffold, S., O'Neill, K. (2012).Understanding undertaking: enterprise and private company. Palgrave Macmillan. Crane, A., Matten, D. (2016).Business Ethics: Managing corporate citizenship and supportability in the time of globalization. Oxford University Press. Klitmoller, A. (2011). ICT and Knowledge Sharing in MNCs.Euram'11 Proceedings. Scheer, A. W. (2012).Business procedure building: reference models for mechanical endeavors. Springer Science Business Media.
Professional Selling Sales Management Product Features Benefits Deconstruction Essays
Proficient Selling Sales Management Product Features Benefits Deconstruction Essays Proficient Selling Sales Management Product Features Benefits Deconstruction Essay Proficient Selling Sales Management Product Features Benefits Deconstruction Essay Proficient Selling Sales Management Product Features Benefits Deconstruction and Creation of a Silent Sellerââ¬â¢ You are required to do this task on the off chance that you bombed task 1 Briefing Sheet for Assignment 1 Analytical Step 1. Select any single substantial item OR impalpable help of your decision. 2. Secure a pamphlet or download other item data from the web. 3. Cause a rundown of what you to consider to be the most significant item includes. In this setting the cutting pastingââ¬â¢ of story data from your source material is permitted. 4.Link your rundown of highlights each with a comparing advantage to shape include/advantage sets. This investigation and posting will be caught in a Powerpoint slide (allude to slide formats). 5. Play out a benchmarkââ¬â¢ correlation between your chose item and either a named single contender or with comparative contender items all in all. Make certain to give an away from of your chose productââ¬â¢s benchmarking as either oââ¬â¢ (proportionate), +ââ¬â¢ (better than), or - (more awful than)you comparator. Your benchmarking correlation will likewise be caught in a Powerpoint slide (allude to slide formats). Quiet Seller Narrative . Make a general identicalness articulation dependent on your oââ¬â¢s. 7. Make a particular suggestions explanation dependent on your +ââ¬â¢s. 8. Feature which potential protests have been distinguished dependent on your - s. 9. Make proclamation/s concerning how you plan to manage potential protests. All in all, your quiet vender account will be caught in a Powerpoint slide (allude to slide layouts). Source Material 10. Instances of your source material ought to be submitted alongside your Assignment. So Would I Buy one? 11. The general degree of convincingness of your method of reasoning and proposal will likewise be assessed.Mark Allocation 12. Imprints will be granted on the accompanying premise: Slide 1. Your name; your Kingston I. D. number; the name of your picked item; the name of your benchmark comparator. Slide 2. Your component/advantage sets investigation (25%). Slide 3. Your benchmark examination investigation (25%). Slide 4. Your quiet vender story (half) of which the proportionality articulation (10%), the proposals proclamation (10%), development in dealing with potential complaints (20%) and general degree of convincingness of your method of reasoning (10%). Accommodation cutoff time: 12 early afternoon on Friday 23 August 2013
Friday, August 21, 2020
Case Sample Response Quinte MRI Essay
1. Official SUMMARY Quinte MRI is BCMC specialist co-op for MRI since February. Very has been decided to supplant the current specialist co-op as BCMC needed to expand the quantity of days accessible for MRI from two. BCMC knew about Quinte noteworthy capacities, for example, 24 hrs for each day and 7 days/week, and Haiderââ¬â¢s trustworthiness and individual mindfulness. X-ray center tasks in May and now is June and there are a few issues. There is an excess for the machine, the specialist is working bunches of stays at work longer than required, the specialists are getting their outcomes late so they started to allude patients to competitorsà MRI. The recognized underlying driver for these issues is that the procedure isn't taken care of appropriately thatââ¬â¢s why the limit is low. By taking care of the procedure we mean for this situation the booking of the patients. The option proposed is to change the manner in which the timetable of the patients is done now and a few changes simultaneousl y. We may expect some obstruction from the specialists as they should ensure that they donââ¬â¢t allude for MRI patients which don't fit. Additionally an output an hour will be reserved. Subsequent to observing and control in two months will be chosen if low maintenance technologist will be employed. 2. ISSUE IDENTIFICATION Quick issues Walk-ins patients. The normal lead time for alluded patients is 48hrs however a few patients called walk-ins mentioned check that day. It is a critical number of walk-ins patients every year, 600, as the quantity of alluded patients every year is 1600. On the off chance that we think about these numbers: 250 working days out of each year and 600 walk-ins, this implies normal 2.4 walk-ins every day. Patients not fit for MRI. On the off chance that a technologist discovered that the patient doesn't fit to MRI the patient is sent home and the machine is inert. This implies a normal 1.2 patients/day, it is a ton. Non-metal apparel. The patient is mentioned to wear non metal attire to the sweep to be performed. If not the patient needs to change in medical clinic outfit. 25% of the patients are in this class, this is a great deal. Loss of patients referrals As the hanging tight rundown for MRI checks is 14 days old the specialists alludes patients for MRI to rivalry centers Complains from emergency clinic chairmen about: MR machine low efficiency, the strain coming about because of MR technologistââ¬â¢s substantial additional time plan, loss of patient referrals Late interpretations report Doctors expected to get translations reports inside two days of their solicitation which didnââ¬â¢t occur so they began to allude the patients to some other MRI BCMC was disappointed on account of the loss of referrals by Quinte MRI MR technologist and machine low profitability The machine was booked for one sweep for each hour however was not meeting this rate. MR technologist not ready to work an excess of additional time as he does now. Foundational issues Procedure and limit issues. There is an issue with the current procedure which causes an issue for the limit. These make the excess which then createâ a bullwhip impact. 3. Condition AND ROOT CAUSE ANALYSIS SWOT Analysis Qualities: is a developing business; it kept up an assortment of selective or association business courses of action; its hardware and segments were from many driving; makers; great abilities; Haiderââ¬â¢s trustworthiness and individual mindfulness; accessibility for 24hrs/day, 7days/week; the machine was new, just a month and a half old Weaknesses: 1 one machine accessible with the limit of two patients/hr; for 25 of the outputs the examining is 45min so under two sweeps/hr; the emergency clinic would pay the radilologist and calendar the center; just a single expert which works an excessive amount of extra time and he is eager to work less later on Opportunities: MRI had gotten progressively famous with the clinical calling; the quantity of systems grows a ton each ear; the quantity of sweeps grows a ton also; the quantity of medical clinics and non-emergency clinics filtering locales had ascended too a ton; BCMC has been situated in an awesome area with specialists, clinic beds , more than 20 strengths,; there is space for rivalry; the gauge foresees that MRI sweeps will develop with 15% yearly Strings: MRI hardware speaks to a noteworthy speculation; the office requires space and the gear requires protecting from attractive fields; there is a deficiency of good MR technologists, particularly in country territories, difficult to track down an individual ready to work low maintenance Root source â⬠taking a gander at the issues and thinking about the earth, the distinguished underlying driver is that the procedure isn't taken care of appropriately thatââ¬â¢s why the limit is low. By taking care of the procedure we mean for this situation the booking of the patients. 4. Options AND OR OPTIONS There is proposed the accompanying other option. Elective. In this option there are proposed a few changes in the current framework as: the planning framework to be electronic as this will dispose of the misreading brought about by various hand compositions; for eight hour move to have booked eight patients as this will permit space for the technologist to send on time to the radiologist the outputs quicker so the radiologist won't whine and he will likewise send quicker the outcomes to the specialists. Planning just eight patients daily may prompt some extraâ time which can be utilized for stroll in patients also; the specialist ought to never allude for MRI filtering a patient which isn't physical capable. Along these lines we will dispense with the inert occasions of the machine. At the point when the specialist partner contact for arrangement they must have this recorded as a hard copy the patient is capable for MRI; the patient needs to accompany 30 min before the arrangement to round out the structures and change in medical clinic outfit. Along these lines we will take out the postpone when the technologist discovers that the patient isn't readied and he needs to hold up till he puts on something else. In two months if there are not the normal changes, we will attempt to enlist low maintenance technologist and pay additional time to the current one until we discover one. With low maintenance move we will cover 12 hours per day. Along these lines we will expand the quantity of outputs later on. The difficulties that we will have with this option may be: persuading the BCMC to actualize the modernized planned and follow our timetable recommendations or let our secretary to do the calendar; the opposition from specialists as they won't need to allude the patients which are not fit for MRI; eight patients/day implies 2000/year without additional time or walk-ins which is short of what we do today 1600 refered+600walkins. We probably won't have the option to filter normal 10/day and this implies short of what we do now yet at the same time these will be cheerful patients, not pausing, not off-base calendar, radiologists and specialists upbeat; we despite everything may require low maintenance individual for the future so we will have the option to develop and have excursion inclusion. 5. Suggestions The option above it is prescribed to be actualized. This will include changes in booking framework and furthermore in the checking procedure. 6. Usage What Who When Specialists to allude fit patients just BCMC activity chief Immediate for long haul New booking framework Quinte MRI Operation Manager In about fourteen days Patients to show up sooner than expected Quinte MRI Operation Manager Immediate Sending the patients to change space to put outfit on and hanging tight there for the technolog. Secretary prompt 7. Screen AND CONTROL The Quinte MRI activity director will investigate week after week the quantity of sweeps (referral outputs and stroll in checks), the quantity of the patients which areâ sent home without filter and the explanation, the quantity of wrong accounts in the timetable (examine An and B rather than An and D), how much inactive time, how regularly the sweeps are sent to the technologists. At regular intervals a cross-practical group with the accompanying individuals will investigate the week after week numbers that Quinte OPS administrator has, the radiologist number of sweeps got, how frequently the specialists get their outcomes and the quantity of days in build-up. Cross-practical colleagues: Quinte MRI operations chief, BCMC operations supervisor, BCMC data innovation, David and Kevin buss improvement organizers. Meeting following two months and choosing whether or not to recruit low maintenance MRI technologist.
Ray Bradburyââ¬â¢s book The Illustrated Man Essay
Beam Bradburyââ¬â¢s book The Illustrated Man is an assemblage of short stories that leads starting with one story then onto the next. Every story is a continuation of another one; in this way delivering an account like book. In particular, there are two stories in the book that truly had an effect on me, and they are to be specific The Veldt and The Rocket. The two short stories is a continuation of the other. Fundamentally, the two stories spin around their separate families and how they adapt up to the battles of consistently living and attempting to satisfy their local obligations. The two stories are totally different from each other it might be said that adoration for the family (and accomplishing it, so far as that is concerned) is told in an alternate edge. Bradbury shows that at long last, there are as yet numerous things on the planet that can't be essentially purchased. à â â â â â â â â â â In the Veldt, the hero is depicted by George Hadley. George Hadley is a rich man. He is the dad of Wendy and Peter and a spouse to Lydia. Mr. Hadley is a well off man; he endeavors to give the needs and needs of his family. In view of his extravagance, he manufactured a programmed house for his family. Their home is one of the most ultra-current houses that anybody can envision. Therefore, he fabricated this house with the expectation that it will tackle a portion of their home issues since Lydia, Wendy and Peter wouldn't like to carry out their family unit responsibilities. In light of such, Mr. Hadley mounted distinctive mechanical gadgets and apparatuses in their home. Actually, everything in the house is automaticââ¬from the entryways, comfort rooms, closetsââ¬everything. They even have a machine that enables the children to tie their shoelaces and the house can clean all alone; and even, the house can naturally deal with the kids. In addition, he introduced a unique nursery for the kids where the environmental factors can be change whenever utilizing their creative mind. Over the long haul, the kids and even Lydia turns out to be excessively reliant on the house and on the mechanical gadgets and apparatuses that Mr. Hadley introduced. At the point when Mr. Hadley got some answers concerning this, he attempted to close down all the machines in their home. In the long run, his significant other and youngsters got some answers concerning it and they got incensed and irate to Mr. Hadley and it even went to a point that they nearly need to execute him. This situation happened in light of the fact that all the kids and even Mrs. Hadley understood that it (the programmed house) turned out to be more significant more than anything in their family. à â â â â â â â â â â It just demonstrates that the Hadley family turned out to be more intriguing in their home more than anything on the planet. They didn't try to consider the things that issue most in life like love, regard and trust. Truly, there are sure things in life that can't be purchased by all the wealth on the planet. Regardless of how rich Mr. Hadley is, still, he couldn't show his adoration for his family. His work requested a lot from him and that is the reason, to keep up the needs (more than the requirements) of his family, he endeavored to give then all they need. He believed that by giving them a programmed and ultra-current house, he will have the option to fill the hole in their connections. In any case, what he didn't understand is that at long last, his family turned out to be progressively reliant and acquainted with their programmed house. This just infers a major house or even the most costly or the most current devices on the planet can't step up to the adoration that a family have. In the story, Mr. Hadley had scarcely sufficient opportunity to go through with his family (that is the reason his family delighted in an excess of the house). He didn't have any quality and significant time with them. At the point when he discovered that the house he assembled is sufficient for his family, it is at exactly that point that he understood that he is missing an overdose of something that is otherwise good in his life. He understood that his better half and kids doesn't cherish him any longer and would prefer to decide to be in their unique nursery than invest some energy with him. In view of such, he was remunerated by ââ¬Å"secrecy and disobedienceâ⬠from his kids (Bradbury). à â â â â â â â â â â On the other hand, ââ¬Å"The Rocketââ¬â¢ is so much not at all like the circumstance of the Hadley family. The lead character in the short story is named Bodoni. Normally, his family doesn't have the civilities and implies that the Hadleyââ¬â¢s can bear. Their day to day environment is additionally such a great amount of unique in relation to the Hadleyââ¬â¢s yet he can satisfy his familyââ¬â¢s needs and also, their requirements. His familyââ¬â¢s extreme dream is to visit the planet Mars. To fulfill this fantasy, he buckles down just to fulfill their day by day needs and in the expectations that he can set aside enough cash with the goal that he can carry all his family to Mars sometime in the future. Following six years of hard work, he was prepared to tell his group of what their fantasies have become; and along these lines, the whole family got energized yet they possibly got disillusioned when he came clean that he was just ready to make 3,000 dollarsââ¬which is scarcely enough to take one individual from the family to Mars. With this reality in sight, the family got pitiful and recently concluded that they currently would prefer not to go to Mars. Rather, the family discussed and at long last, Bodoni chose to simply purchase an old rocket. He fixed the rocket and disclosed to his family that despite the fact that the rocket can't travel to Mars, they can generally inside it and simply utilize their creative mind about making a trip to Mars. With his splendid, Bodoni became ââ¬Å"the best dad in the world.â⬠(Bradbury) à â â â â â â â â â â There is a major distinction in the family lives of the Hadleyââ¬â¢s and Bodoniââ¬â¢s. In the Hadleyââ¬â¢s case, he chose to fabricate a programmed house for his family since he is exceptionally rich and he needs more time for them. He imagined that by giving them that house, he will have the option to show his adoration for his family. He showered his family all the material things that his cash can purchase. Over the long haul, the real situation turned into his most noticeably terrible bad dream. The house turned out to be without a doubt turned into the substitution of his nonappearance in the house. Also, the uncommon nursery where Mr. Hadley worked for his youngsters turned into the authorââ¬â¢s imagery of Mr. Hadleyââ¬â¢s nonappearance. The house and the room turned into his substitute for his expressions of love. At the point when he needed to close it down, the kids lost control with him since they as of now see the house as all that they at any point required. The kids imagines that it is sufficient for them and they needn't bother with nay love from their mom, particularly their dad in light of the fact that the house gives everything to them. What they don't understand is the way that their dad cherishes them truly and just has the best aims for them. For reasons unknown he is excessively bustling working. At the point when he understood that the house appeared to be more significant for the youngsters than him, he concluded that he needed his kids back however it was past the point of no return, the kids as of now despises him. This story just shows that regardless or what number of material things you give or shower to your adoration ones, love and quality time can't be purchased by such things. What is progressively significant is the time that you will have the option to go through with your family and how you will have the option to show your affection for them. Cash is anything but difficult to acquire however love takes until the end of time. In the mean time, it is the complexity for the group of Bodoni. Despite the fact that they are not as rich as the Hadleyââ¬â¢s, Bodoni buckles down just to accomplish a long lasting family dream which is to head out to Mars. He works night and day with the goal that all the relatives can go space however sadly, following six years of hard work, he was only ready to acquire to take just a single relative to Mars. After which, they simply chose to purchase an old rocket. Their basis for getting it is that, each one in the family can fit and enter the rocket whenever they need. They simply need to utilize their creative mind to take them to Mars. In this story, family love is communicated clearly thus beyond a reasonable doubt. Despite the fact that he scarcely made income structure his activity, Bodoni had the option to invest some quality energy with his family. Along these lines, his family (counting his better half and kids) gets him and even considers his arrangement to forsake their dreamââ¬but at long last, they picked up something more significant than seeing Marsââ¬that is, they had the option to share the adoration they have for one another by sharingâ similar exercises and talking about issues that include the family. In the part wherein they examined and pondered on whether to purchase or not a rocket, it shows that family sentiment matters in their family. This implies each voice in the family is thought of and is significant. Through this, they had the option to communicate their affection, regard and responsibility for one another and the eventual fate of their family. They were one in accomplishing their gamily dream and in reality, they had the option to accomplish it in an uncommon manner. à â â â â â â â â â â These two stories is average situation in our general public nowadays. Numerous guardians buckle down just to make sure about the material needs of their family and their family. The outcome of this way of life is that, guardians at that point invest less energy with their kids thus much quality hours are discarded. For all intents and purposes, there are numerous guardians who can't go to their childrenââ¬â¢s presentations, and so forth since they have crisis gatherings in their office. Due to such, they become liable to youngsters and to compensate for those unlucky deficiencies, they give them all their material needs and needs. What they neglect to see and achieve is that more than any material thing that the world and cash can give, somewhere down in the hearts of their youngsters is a heart that yearns for a genuine and euphoric sort of adoration and joy. At that point, there are likewise the sort of family wherein they need everything the world can offer (only the fundamental necessities) yet they are the o
Saturday, June 27, 2020
Article Review Peter Singer Article Americaââ¬â¢s Shame - 825 Words
Article Review: Peter Singer Article Americaââ¬â¢s Shame (Term Paper Sample) Content: Article Review: Peter Singer Article Americas ShameNameInstitutional AffiliationArticle Review: Peter Singer Article Americas ShameThe article Americas Shame by Peter Singer was written on May 13, 2009, and first featured in The Chronicle of Higher Education. The underlying goal of this article is to show the role America plays as a developed country in the poverty reduction of developing countries across the globe. Singer (2009) asserts that education seems to be the key to poverty elimination in the world. He holds that every school discipline needs to concentrate on a particular global issue and by so doing the education sector will play an active role in poverty eradication. Moreover, the article explores alternatives which can help in poverty reduction not only in less developed countries but also across the world. Singer (2009) asserts the significance of using all disciplines to alleviate poverty rather than leaving that duty to few courses such as philosophy a nd engineering. He posits that if the human life values do not reduce why is it that the world prefers global relationships to education which is believed to be the only way to fight poverty. Readers of this article get distinct impressions after reading this article. The first impression I get is that poverty elimination in the world is a moral problem. Poverty reduction needs to be a moral issue since people have not focused on reducing poverty across the world but within their borders. Consequently, this has escalated poverty and brought untold suffering to the poor (Bhalla, 2016). Some of the global agents such as health agencies and non-governmental organizations that are mandated to mitigate poverty in the world, unfortunately, lack sufficient funds to fulfill their noble course. The commitment of the U.S. in the fight against global poverty is questionable although it is not unprecedented given most of the U.S. citizens are ignorant of the role of their country in helping oth er nations fight against poverty. Poverty. This impression is fact based since most of the nations are focused on reducing poverty within their bounds as opposed to eliminating it across the world, and this has only worsened the situation and led to increasing in the number of poor people.The second impression is that education is an important tool in the fight against poverty. According to Singer (2009), the American education system has failed to equip learners with skills and knowledge to address poverty as a global issue. Poverty is becoming rampant in both developing and developed nations. Consequently, education should be accessible to both rich and poor because ignorance is ignorance is among the factors that fuel poverty in the world. Moreover, Karnani (2016) asserts that education is essential in increasing human resource that will help in producing more assets. The third impression I get is that there is a dire need for the wealthy and the poor to interrelate so that the g ap between the two can decline. Links between the poor and the rich has existed for ages, yet poverty levels are still rising so is the difference between them. Consequently, it is the time that this interaction is made symbiotic so that the poor gain some wealth to improve their welfare. The fourth impression I derive from the article is that governments and state agencies should be in the forefront in the fight against poverty. They can do this by extending aid to assist the development of social institutions that will benefit the poor. According to Singer (2009), people think that America fulfills foreign aid role but statistics from the Organization for Economic Co-operation and Development indicate that the U.S. has been at the bottom of the list of developed nations based on proceeds that they give to foreign aid. The fifth impression that I get is that poverty can be reduced by elimi...
Tuesday, June 2, 2020
A Story Of Serena Williams - Free Essay Example
At just five years old her raw passion for athleticism was born. Practicing tennis with her dad at the courts on Compton Boulevard at a time when the city was riddled with drugs, crime, homelessness, and gangs. Playing in just jeans and a t-shirt. (Paul Vercammen and Christina MacFarlane, CNN.com) Twelve years later playing in New York City, New York in 1999 and winning her first US Open at only seventeen years old. This win was quickly followed by a professional tennis career filled with nothing but success. Going on to win the US Open five more times, being a seven time Wimbledon singles champion, six time Australian Open singles champion, and three time French Open singles champion. For doubles she is a six time Wimbledon champion, four time Australian Open champion, two time US Open champion, and 2 time French Open champion. Shes also dabbled in some mixed doubles matches winning Wimbledon and US Open Mixed Doubles championships (https://www.espn.com/tennis/history/ _/type/women). Obviously she also racked up a few olympic medals as well being a three time Olympics doubles gold medalist and Olympics singles gold medalist. But this information isnt what you find from a simple google search of her name. Search Serena Williams and instead youll find pages and pages of articles such as International Business Times discussing her Most Daring Fashion Choices on the Court Over the Years (https://msn.com), People Magazines article titled Serena Williams Shares Sexy Instagram Selfie(https://people.com/sports), and cartoons mocking her ?outburst at the recent 2018 US Open. Arguably the best athlete to have come out of the United States is being objectified, exploited, and slandered by some of the most popular and easily accessible media outlets. Serena Williams is the winner of the most grand slam titles in the modern time, second most in all of history. She is only one title away from being tied with Margaret Court who retired years before Serena was even born, and two titles away from taking the number one spot of the most grand slam titles ever (https://www.espn.com/tennis/history/_/type/women). So why would the media choose to ignore her success as an athlete and instead highlight her clothing choices, body type, and emotional displays? The only reason for this is racism and sexism. The media reinforces a stereotype that black women are overly emotional, sexual beings that dont deserve the same respect as their white, specifically male, counterparts. This has been very obviously portrayed by the image created to define Serena throughout her career. We are going to start out by addressing the angry black woman narrative that has plagued women of color since, what seems like, the beginning of time. Serena, just as all the black women before her, is a victim of this. This stereotype insinuates that black women are always angry and theatrical in their emotions. Evidence of this can be seen even in simply the pictures chosen to represent these women. You will see women of color frowning or yelling or really displaying any type of intense emotion used even when it isnt appropriate; as if theres no other option of photo to use. Another way this is done is through the choice of descriptive words that turn a human, emotional display into an explosion, or outburst when it is pertaining to a black woman but as outspoken and righteous for a white man. I will go into more detail of this example later when discussing this years US Open. Just for one instance of the initial example, there was a tweet made by popular media source, The Daily Star with the headline Maria Sharapova Slammed by Serena Williams AGAIN with a photo of Russian tennis player, Sharapova, grinning in front of the Eiffel Tower in a cropped tank top, mini skirt, and stiletto heels holding a French Open trophy. We see Serenas picture right next to it, donned in her Wimbledon whites, gripping her racket and clenching her fists making a face so powerful I can hear the scream she is making through the picture (https://twitter.com/daily_star/). There are plenty of images of Sharapova on the courts making awful, intense faces (as everyone does when the y are playing a professional sport) and there are many images of Serena dolled up in formal wear smiling beautifully. But, the media consistently uses pictures such as these to make it seem as if black women have no other expression other than rage, to continue this archaic stereotype. Speaking of the archaic stereotypes of black women, another is that the black female body has only ever been represented in one of two ways: an obese mammy archetype only suitable for childbearing, or a hypersexual deviant whose curves were designed solely for the enjoyment of men. Serena Williams has been oversexualized and criticized for her muscular and curvaceous body since the very beginning of her career. Unfortunately the amount of comments have not only increased as her fame has grown, but so have the intensity of these comments. Many male sports journalists have written full length articles solely based on their personal opinions of Serenas body. In 2002 Sunday Telegraph columnist Otis Gibson gave his opinion on her US Open outfit stating that it only serves to accentuate a superstructure that is already bordering on the digitally enhanced and a rear end that I will attempt to sum up as discreetly as possible by simply referring to it as formidable. (https://www.csub.edu). Just for clarification the definition of formidable is inspiring fear through being impressively large, powerful, or intense. If this is what Otis Gibson believes is a discrete comment, let alone appropriate, I truly question his integrity as a journalist. In 2006 the Telegraphs Mat thew Norman wrote that tennis requires a mobility Serena cannot hope to achieve while lugging around breasts that are registered to vote in a different US state from the rest of her. (https://www.telegraph.co.uk/sport/tennis/australian). Again, another apparently professional journalist comfortably writing such disrespectful comments about the best womens tennis player. Now as a progressing society wed hope that these kinds of disgusting comments are no longer being made about Serenas body in 2018. Unfortunately, this is not the case. 2018 French Open, makes her return to the court for her first Grand Slam Event since her life threatening childbirth the previous year. When I say life threatening, this is no exaggeration. I am referring to her postpartum complications following an emergency caesarean delivery. It all started with a pulmonary embolism, or a blood clot that blocks arteries in the lungs. This blood clot caused severe coughing for lengthy periods of time. This violent coughing then caused her very recent c-section wound to rip open. As she was in surgery to repair the c-section wound, the surgeons discovered a large hematoma in her abdomen (https://www.vogue.com/article/serena). Serena has a long medical history with blood clots and though these complications were anticipated, it doesnt make them any less dangerous. So at the French Ope n Serenas outfit was specifically designed as a full body compression piece to prevent these blood clots. But this outfit was then banned for its disrespect of the game and this is coming directly from the French Tennis Federation president, Bernard Giudicelli. To put this phrase in more context the full quote is Serenas outfit this year, would no longer be accepted. You have to respect the game and the place. (https://www.npr.org/2018/08/24). The thing is there is nothing disrespectful about a functional outfit that helps prevent the blood clots that nearly killed her just a year ago. But tennis officials find disrespectful to wear hypersexual attire on the courts and this is completely reasonable. However, Serena was very modestly covered up and this outfit was practical for medical reasons; it was in no way sexual unless you are offended by, and discouraging a certain body type. Black women are constantly being shamed for their curves and for their figures and this situation only proves this sad reality. The oversexualization of black women is something that occurs time and time again. Not only is it horribly objectifying, but situations like this only enforce the barrier between black women and success in professional sports. While Serena is often horribly oversexualized she also faces frequent negative criticism based on her appearance which has been compared to that of a man by many internet trolls and her weight has been judged by news reporters. Online Foxnews sport journalist, co-host of the daily sports TV show Speak For Yourself and columnist for the Kansas City Star, Jason Whitlock posted a lengthy criticism of Serena titled Serena Could Be the Best Ever But in which he states that At 5-foot-9, 145 pounds, Serena would be unstoppable on the court and on the cover of every magazine still in circulationInstead, Serena is arguably pushing 175 pounds I am not fundamentally opposed to junk in the trunk, although my preference is a stuffed onion over an oozing pumpkin. (https://msn.foxsports.com/tennis/story/9757816) It seems that Serena just cant win shes either too fat or too muscular and she has been compared to that of a gorilla on more than one occasion by the public. Serena Williams looks like a gorilla with a wig Serena Williams looks like a gorilla, and sounds like a gorilla when she grunts while hitting the ball. In conclusion, she is a gorilla. Serena Williams is a direct descendant of the silver back gorilla Serena Williams needs to be in the zoo. Shes bigger than a damn gorrila and goes ape shit when she loses (https://twitter.com/Zonkednerd/status/607171288550014976) All of these quotes were posted publicly on twitter, it truly amazes me that people will unabashedly post such things for the world to see. Aside from gorilla being an obvious racial slur it is also used in an attempt to dehumanize Serena and insinuate that her actions are irrational and animalistic. This again reinforces a stereotype that black women are overly emotional and therefore should not be taken seriously. Now its quite common for female celebrities have their bodies be the center of attention instead of their actual talent. But a huge controversy surrounding Serena Williams right now is the recent incident at the US Open earlier this fall. In short, during the womens singles final between Serena Williams and 20 year old Japanese player Naomi Osaka. It ended with Naomi taking the win, winning her her first grand slam and being the first Japanese player to ever win a grand slam. But many people argue if she won because she was truly better than Serena of it she only won because of the feud that occured between Serena and umpire Carlos Ramos that not only got Serena three violations but cost her an entire game. The Official Point Penalty Schedule used at majors states that a first offense will result in a warning, second offense in a point penalty, and third with a game penalty. It started with a coaching waring which serena believed she didnt deserve. Im going to give you both sides. Carlos Ramos saw Serena Williams coach, Patrick Mouratoglou, making hand signals from the players box, he called the warning. Serena, who wasnt even looking at her coach, didnt understand why she got the warning and politely told Ramos that I dont cheat to win, Id rather lose, just letting you know. The second violation, which lost serena a point, was from racket abuse. In this case she got frustrated after double faulting twice and losing the game during the next point so she slammed her racket on the ground and broke it. The thing is, this was, according to the umpire, her second violation and therefore took a point. But Serena knowing that she didnt get coaching, believed this was her first violation, and d idnt deserve the point being taken. This is when we first see Serena lose her temper. She approaches the umpire fingers pointed demanding an apology, simply stating You owe me an apology, I have never cheated in my life, I have a daughter and I stand for whats right for her! I never cheated, and you owe me an apology! She was visibly upset and angry but not even about the point, about the accusation and insinuation of cheating. After once more asking for an apology, and Ramos refusing Serena tells him You stole a point from me, youre a thief. As Serena is walking away for the next game, Ramos declares another violation, this time for verbal abuse, and because this is her third violation it costs her an entire game. The match continues for one more game and Naomi Osaka wins. In total Serena was fined $17,000 for that one match. As much as I respect and adore her, Im not here to preach and say that Serena didnt earn these violations, she did. The coaching violation is a little questionable but her coach was, in fact, coaching so we can accept this one. She broke her racket. She lost her temper and yelled at the umpire. But regardless of the obvious violation of the rules people have decided to speak out for various reasons, some taking Serenas side and many siding with the umpire. For the past couple months a cartoon by Australian cartoonist Mark Knight modeled after this incident has been seen circulating the internet on many different platforms. In this cartoon you see Serena depicted with a very large nose and large lips, features often accentuated to mock black and African American characteristics. She is also drawn with absurdly large breasts to misrepresent her physique. In the cartoon she is very obviously throwing a tantrum, you see her smashed racket and a pacifier next to it with the umpire speaking to Serenas opponent saying Can you just let her win. Aside from the blatantly racist caricature, there are many other problems with this cartoon. It shows the umpire and her opponent (presumably Carlos Ramos and Naomi Osaka) as thin, white, blonde, and calm. So not only is Serena mocked by her blackness, Ramos (Portuguese) and Osaka (Japanese and Haitian) are white washed to only further encourage the angry black vs calm white rhetoric. The line Can you j ust let her win also insinuates that Serenas tantrum was caused by her losing. As explained before Serena was upset because her integrity was questioned, not her ability to play tennis. Roger Federer even spoke up about the issue, and with him being the number one mens tennis player in the world, people listened. In an interview with the Sunday Times Federer said that Serena went too far and that her outburst was completely uncalled for (https://www.thetimes.co.uk/article/exclusive-interview-roger). But the interesting thing about Roger Federer voicing his opinion of Serena Williams is that he has a long history of lashing out throughout the entirety of his tennis career. Numerous video compilations can be found of Federer screaming, smashing rackets, throwing water bottles and towels, and surprise, surprise arguing with umpires. But what you cant find is any code violations for these actions. At a previous US Open Federer argues with the umpire even going as far as to say Dont tell me to be quiet, OK? When I want to talk, I talk. I dont give a shit what he said. Dont tell me the fucking rules. However, each and every one of Federers outbursts were reported as ?unch aracteristic by several media outlets, except it happens all the time! But why is this? Its a classic case of double standard. The many times this happens it gets blown off because this is exactly what is expected of male athletes. This is where my problem with Serenas violation comes from, specifically the abuse violation. She lost an entire game for simply calling the umpire a thief but male tennis players, including Roger Federer, get away with much worse for much less of a consequence and usually no consequence at all. For example, Andy Murray kicks a tennis ball at the umpires head, no code violation (https://www.abc.net.au). Jimmy Connors calls the umpire an abortion repeatedly throughout the match, no code violation (https://youtu.be/PlgJtyUIhqM). Andre Agassi calls the umpire a son of a bitch and even spits on him, thankfully the umpire calls for a point violation, but a supervisor ended up revoking it anyway; so ultimately, there was no code violation (https://youtu.be/x298JDtqDpE). These arent just coincidences, its obvious evidence that Serena is being specifically targeted as a black woman. Her emotions are seen as unreasonable outbursts while these men are praised for things like their soccer skill s in Andy Murrays case. But this isnt the only way that Serena has been targeted by the International Tennis Federation. Serena is drug tested significantly more than any other tennis player, especially her opponents. Just this year she has been tested two times more by the US Anti-Doping Agency (USADA) than all other US womens players, and most mens p
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